
You don't have to navigate fear, anxiety, doubt, or self-doubt alone. I'm here to guide you forward with confidence, clarity, and presence.
YOU'RE NOT ALONE.
The athletes I work with are rarely held back by talent. More often, they're carrying something no one else can see – fear, self-doubt, frustration, pressure, disappointment, or the weight of expectations. I've sat with parents who felt helpless watching their child struggle. I've listened to coaches who wanted to do more but weren't sure how. And I've worked with athletes who didn't need another lecture, another drill, or another person telling them to "just be confident." They needed someone willing to understand what they were experiencing before trying to change it.
No one should have to navigate those moments alone. Parents deserve someone who understands what they're carrying. Coaches deserve a trusted sounding board when they're unsure of the next step. And athletes deserve a space where they can be honest about what they're feeling without judgment. The greatest "breakthroughs" don't come from finally feeling seen, heard, and supported.
That's why I do what I do. My role isn't to help athletes gain new skills. My ultimate role is to be a presence, and become a trusted guide for the entire journey. Whether you're a parent searching for answers, a coach looking for direction, or an athlete learning to navigate the mental side of performance, I'm here as a resource you can lean on. Through coaching, education, and genuine connection, my goal has always been simple: to help people move forward with greater confidence, clarity, and resilience. So whatever brought you here, know you don't have to figure it out alone. #coachlainhelps.

GREAT EXPERIENCES
Hear directly from athletes, parents, and coaches in their own words.

Siobhan & Lola
Siobhan & Lola extended their 3-day trip to 6 days just to continue Lola's training and get the full experience!

DO IT!
Audrey & Jayla drove 14+ hours for a weekend intensive, and would do it again in a heartbeat!

Love from Munich Cheer All-Stars Coach!
"Ugh, why didn't I think of it? Because you're not Coach Lain...sorry!"

Kim & Giselle
Kim (Mom), Giselle (Athlete)
WHAT PEOPLE ARE SAYING
Hear from athletes, parents, and coaches who have transformed their performance!
"What a challenging weekend! For both of us. I left thinking you made huge progress with her. She might have not physically reached her goals with you. But mentally I think you broke through to her. Not one coach has ever sat down to talk it out or force her to think about the why. We had a six hour delay at the airport and gave us plenty of time to talk. You opened the door for us. She was more willing to open up to me, than she has been in the past. But she still just keeps says “I don’t know why”. I try to stay quiet and let her just talk. "
Jessica & Charlotte M.
Parent
"Thank YOU! She says you are amazing! The way you explain things is like walking in the fog and then having everything cleared up. That’s what she said!"
Jeshica M.
Parent
"Hi Coach Lain! Last year around this time, you were helping me navigate through my mental block on my round-off tuck. This year, I can confidently say that’s a skill I have conquered, AND I am cleaning up my standing tuck. I was making a video on my standing tuck evolution, and then I started to remember the reason I was able to get this far. The phrase, “You have to get comfortable with being uncomfortable,” is something that hasn’t left my mind since we last talked. This is something I apply on and off the mat, and as a non-confrontational person, this has helped me in an abundance of ways. I really am just sending you this to say thank you, because without you and your words of wisdom, I don't think I would’ve ever been able to be where I am now! ❤️ "
Reignah
Athlete
"Can't say enough good things about how helpful the way Coach Lain explains fear to athletes is, how it helps them understand processing those thoughts and working with those feelings vs pushing against them. Really helpful tools my daughter is using as she comes back from an injury."
Megan L.
Parent
"Coach Lain and I spoke during my daughters senior year where she had issues tumbling after tumbling for years during her allstar career. It was quick and sudden to us. What felt like over a few days she went from doing layouts and twisting down to backhandsprings. With a friend's recommendation we spoke with him and over a course of a few months of virtual sessions with Coach Lain and uncovering what triggered her to ultimately stop tumbling. She is stepping back into her tumbling passes more Confidentiality than ever. What we thought was a mental block, was not, and with his help and guidance shes learned so much about herself in these short 4 months. We cant thank him enough and we highly recommend him to any parent, athlete, or coaches needing help on breaking through difficulties or challenges that you may be facing. "
LaKesha S.
Parent
"Coach Lain was clear and right on the money! I brought my entire team to listen and take notes; then I requested they ask at least 1-2 questions to actively get answers to their struggles with tumbling and WOW!! After 4 of them the line didn’t stop, they started to trust him, respect him, and then everyone wanted a piece of it. I loved watching each cheerleader get answers and implement what they were told the next day at practice, 6 of them improved immediately! So impressed with how kind and firm he was and just built that relationship and trust with pure understanding. I plan to give this Christmas gift to my team every year!! Thanks Coach Lain!!"
Misty Jackson
Head Coach, Thunder Falls Titans
"We cannot adequately express our gratitude. He is truly exceptional. Alena has regained the confidence to perform skills she previously found intimidating, to the point where she would completely shut down. She is now able to execute them effectively, having gained insight into the root causes of her fear, and she finally understands the why method and utilizes it . Let me tell you, today she executed the skill perfectly and confidently with no hesitation. After one lesson, Lain changed her mindset and gave her back her ability to perform skills she had not done in months. Coach Lain comes highly recommended."
Alicia Jonson
Parent
"What a challenging weekend! For both of us. I left thinking you made huge progress with her. She might have not physically reached her goals with you. But mentally I think you broke through to her. Not one coach has ever sat down to talk it out or force her to think about the why. We had a six hour delay at the airport and gave us plenty of time to talk. You opened the door for us. She was more willing to open up to me, than she has been in the past. But she still just keeps says “I don’t know why”. I try to stay quiet and let her just talk. "
Jessica & Charlotte M.
Parent
"Thank YOU! She says you are amazing! The way you explain things is like walking in the fog and then having everything cleared up. That’s what she said!"
Jeshica M.
Parent
"Hi Coach Lain! Last year around this time, you were helping me navigate through my mental block on my round-off tuck. This year, I can confidently say that’s a skill I have conquered, AND I am cleaning up my standing tuck. I was making a video on my standing tuck evolution, and then I started to remember the reason I was able to get this far. The phrase, “You have to get comfortable with being uncomfortable,” is something that hasn’t left my mind since we last talked. This is something I apply on and off the mat, and as a non-confrontational person, this has helped me in an abundance of ways. I really am just sending you this to say thank you, because without you and your words of wisdom, I don't think I would’ve ever been able to be where I am now! ❤️ "
Reignah
Athlete
"Can't say enough good things about how helpful the way Coach Lain explains fear to athletes is, how it helps them understand processing those thoughts and working with those feelings vs pushing against them. Really helpful tools my daughter is using as she comes back from an injury."
Megan L.
Parent
"Coach Lain and I spoke during my daughters senior year where she had issues tumbling after tumbling for years during her allstar career. It was quick and sudden to us. What felt like over a few days she went from doing layouts and twisting down to backhandsprings. With a friend's recommendation we spoke with him and over a course of a few months of virtual sessions with Coach Lain and uncovering what triggered her to ultimately stop tumbling. She is stepping back into her tumbling passes more Confidentiality than ever. What we thought was a mental block, was not, and with his help and guidance shes learned so much about herself in these short 4 months. We cant thank him enough and we highly recommend him to any parent, athlete, or coaches needing help on breaking through difficulties or challenges that you may be facing. "
LaKesha S.
Parent
"Coach Lain was clear and right on the money! I brought my entire team to listen and take notes; then I requested they ask at least 1-2 questions to actively get answers to their struggles with tumbling and WOW!! After 4 of them the line didn’t stop, they started to trust him, respect him, and then everyone wanted a piece of it. I loved watching each cheerleader get answers and implement what they were told the next day at practice, 6 of them improved immediately! So impressed with how kind and firm he was and just built that relationship and trust with pure understanding. I plan to give this Christmas gift to my team every year!! Thanks Coach Lain!!"
Misty Jackson
Head Coach, Thunder Falls Titans
"We cannot adequately express our gratitude. He is truly exceptional. Alena has regained the confidence to perform skills she previously found intimidating, to the point where she would completely shut down. She is now able to execute them effectively, having gained insight into the root causes of her fear, and she finally understands the why method and utilizes it . Let me tell you, today she executed the skill perfectly and confidently with no hesitation. After one lesson, Lain changed her mindset and gave her back her ability to perform skills she had not done in months. Coach Lain comes highly recommended."
Alicia Jonson
Parent
SEE MPT IN ACTION
Watch these sample Mental Performance Training sessions to see how it works!
HELP YOUR ATHLETE OUTPERFORM THEIR FEAR!
Get free weekly tips, insights, offers, event announcements, and other useful advice from Coach Lain delivered directly to your inbox!


